Professional Background
Since 2012, Seth has been serving individuals and families throughout Central Iowa as an investment advisor and wealth planner. His approach is rooted in the Dave Ramsey style of financial planning, helping clients work through the Baby Steps, eliminate debt, build healthy financial habits, and become wise stewards of the resources God has entrusted them with.

He believes financial planning shouldn’t feel overwhelming. One of his greatest strengths is taking complex topics and breaking them down in a way that’s simple, clear, and easy to understand. His goal is not just to tell clients what to do, but to educate, empower, and equip them to make confident decisions for their future.

Education & Designations

• Business and Finance, Luther College, Decorah, Iowa

Specialty
Seth specializes in debt elimination, financial habit-building, and values-based planning, helping clients develop clear, structured plans rooted in practical steps and long-term stewardship.

Community & Service
Seth enjoys giving back to the community and currently serves on the board of the Johnston Youth Football organization. He has also spent many years coaching his four kids in various sports and activities.

Personal Life
Seth has built his career in Central Iowa and is blessed with his wife, Lacey, his partner of more than 15 years. Together, they raise their four children and stay active in their local community.

Advisor Insight
“The biggest advice I’m giving pre-retirees right now is to start defining what their days will actually look like in retirement. Most people plan the finances but never plan the lifestyle, and the lifestyle is what determines whether their financial plan truly works. When you’re clear on the life you want, the numbers become much easier to shape around it.”